Telefónica O2 Czech Republic has signed a five-year contract with Live Nation
4.2.2008
Following the signing of a contract between the two companies today, Telefónica O2 Czech Republic has become the general partner of Live Nation. This allows O 2’s participation in events organised in the Czech Republic by Live Nation including mega gigs of various world stars. Thanks to the five-year contract, O2 customers will benefit from preference tickets won through various games, contests and other events organised by the operator.
„We are a company whose long-term strategy involves the support to exceptional cultural projects in the Czech Republic. We are aware that our customers always deserve something special, which is why we have decided to joint the true world class in the organisation of concerts. Live Nation represents starts such as Rolling Stones, Madonna, U2 or Coldplay. We are happy that thanks to our contribution fans will have the opportunity to see their idols on stage feeling the emotions alive“, addded Salvador Anglada, CEO of Telefónica O2 Czech Republic.
The five-year contract grants Telefónica O2 Czech Republic the title of general partner. This title shall enable not only displaying of O2 logos on the tickets and billboards, but mainly will bring immediate benefits to O2 customers, including exclusive content services for mobile phones or a chance to win tickets in different customer competitions. Also possibility of priority ticket buying is being prepared.
Contact for further information:
MARTIN ŽABKA
Press Spokesman
tel: +420 800 163 342 (800 1 MEDIA)
e-mail: public.relations.cz@o2.com
http://www.cz.o2.com
About Telefónica O2 Czech Republic
Telefónica O2 Czech Republic, a.s., is the first integrated operator in the Czech Republic formed on 1 July 2006 by the merger of the leading fixed line operator, ČESKÝ TELECOM, a.s., and the strongest mobile operator, Eurotel Praha, spol. s r.o., into a single telecommunications organization. The organization is now operating more than seven million lines, both fixed and mobile, making it one of the world’s leading providers of fully converged services.
Telefónica O2 Czech Republic offers the most comprehensive portfolio of voice and data services in this country. A special attention is paid to the exploitation of the growth potential, in particular the data and Internet business. Telefónica O2 Czech Republic operates the largest fixed and mobile network including a 3rd generation network, CDMA (for data) and UMTS, enabling the transport of voice, data and video. Furthermore, Telefónica O2 Czech Republic offers the largest network of WiFi hotspots in the country.
About Live Nation
Live Nation is the future of the music business. With the most live concerts, music venues and festivals in the world and the most comprehensive concert search engine on the web, Live Nation is revolutionizing the music industry: onstage and online. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV." Additional information about the company can be found at www.livenation.com under the “About Us” section.
