O2 offers a comfortable way of sending SMS messages starting from CZK 0.50 per message

4.2.2008

Starting from tomorrow, all customers of the mobile services provided by Telefónica O2 can send text messages at CZK 0.50 only, provided that they use the O2 SMSender application to communicate in this electronic form. From 1 st February until the end of April, the special price per text message directed to the provider' s own network will be reduced to CZK 0.50 (i.e. CZK 0.42 excl. VAT). This special offer applies automatically to both new and existing users of the service. The main aim is to introduce the advantages of the O2 SMSender application, which ranks among the most comfortable solutions for text and multimedia communication.

" Text messages are very popular among the Czech customers - in fact, they are the second most popular service after voice services. Text messages have already found their customers not only in the residential segment but they are used for communication by entrepreneurs and large corporations, too. For this reason, we decided to create the O2 SMSender application in order to make it even more popular among other customers, too,"comments Jan Karas, Marketing Director - Residential Segment of Telefónica O2 Czech Republic, on this special offer.

O2 SMSender is a solution that enables the customer to use a computer as a tool to write and send text and multimedia messages to the networks of all mobile operators. This application can be downloaded free of charge and after installation and registration it offers maximum comfort when sending text and multimedia messages. The service includes also all the advanced functionalities such as, for instance, to send messages to groups of users, to edit multimedia messages, to send contacts as'business cards', to store and forward received messages in a user-friendly way and to view statistics of the quantity of both sent and received messages over a defined period of time.

Customers are very interested in using this application, particularly due to its convenient and universal nature. The O2 SMSender application can be installed in 3 ways: You can either install it as a separate programme, or it can be installed as part of the MS Outlook, or even as part of the Internet Explorer.

After this special offer a text message to any network will cost CZK 1.90 (or CZK 1.60 excl. VAT). Further details about the application including a detailed pricelist and instructions for installation are available atwww.cz.o2.com/smsender.

Contact for further information:
MARTIN ŽABKA
Press Spokesman
tel: +420 800 163 342 (800 1 MEDIA)
e-mail: public.relations.cz@o2.com
http://www.cz.o2.com

About Telefónica O2 Czech Republic

Telefónica O2 Czech Republic, a.s., is the first integrated operator in the Czech Republic formed on 1 July 2006 by the merger of the leading fixed line operator, ČESKÝ TELECOM, a.s., and the strongest mobile operator, Eurotel Praha, spol. s r.o., into a single telecommunications organization. The organization is now operating more than seven million lines, both fixed and mobile, making it one of the world’s leading providers of fully converged services.

Telefónica O2 Czech Republic offers the most comprehensive portfolio of voice and data services in this country. A special attention is paid to the exploitation of the growth potential, in particular the data and Internet business. Telefónica O2 Czech Republic operates the largest fixed and mobile network including a 3rd generation network, CDMA (for data) and UMTS, enabling the transport of voice, data and video. Furthermore, Telefónica O2 Czech Republic offers the largest network of WiFi hotspots in the country.

About Telefónica O2 Europe

Telefónica O2 Europe comprises mobile network operators in the UK, Ireland and Slovakia, along with integrated fixed/mobile businesses in Germany and the Czech Republic - all of which use ‘O2’ as their consumer brand. Telefónica O2 Europe also owns 50% of the Tesco Mobile and Tchibo Mobilfunk joint venture businesses in the UK and Germany respectively as well as having 100% ownership of Be, a leading UK fixed broadband provider. In addition, the group includes the Isle of Man fixed/mobile operator, Manx Telecom.

Telefónica O2 Europe, part of the Telefónica group, is headquartered in Slough, UK, and has more than 40 million mobile and fixed customers.

About Telefónica

Telefónica is one of the largest telecommunications companies in the world in terms of market capitalisation. Its activities are centred mainly on fixed and mobile telephony, with broadband as the key tool for the development of both.

The company has a significant presence in 23 countries and a customer base of 218 million worldwide.

Telefónica is a 100% listed company, with in excess of 1.5 million direct shareholders. Its share capital currently comprises 4,921,130,397 ordinary shares traded on the Spanish Stock Market (Madrid, Barcelona, Bilbao and Valencia) and on those in London, Paris, Frankfurt, Tokyo, New York, Lima, Buenos Aires and São Paulo.


 

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